BCOC-183 COMPUTER APPLICATION IN BUSINESS UNIT -2 APPLICATION OF COMPUTERS

 

BCOC-183 COMPUTER APPLICATION IN BUSINESS 

UNIT -2 APPLICATION OF COMPUTERS

ROLE OF COMPUTERS IN BUSINESS ORGANISATION

1. Communication: Computers enhance communication through email, instant messaging, and video conferencing, enabling efficient and real-time interaction among team members. Tools like Slack, Zoom, and email clients streamline both internal and external communication, while document-sharing platforms like Google Drive facilitate collaborative work.

2. Marketing: In marketing, computers support digital advertising, social media management, and content creation. Software like Adobe Creative Suite aids in designing marketing materials, while platforms such as Google Ads and social media tools help in executing and analyzing campaigns, and CRM systems manage customer interactions and data.

3. Accounting: Computers simplify accounting tasks through financial software like QuickBooks and Xero, which manage bookkeeping, payroll, and budgeting. They automate complex calculations, facilitate tax preparation, and generate financial reports, improving accuracy and efficiency in financial management.

4. Storage: Data storage solutions provided by computers include both physical servers and cloud storage services like AWS and Google Cloud. Database management systems such as SQL Server and Oracle organize and retrieve data, while backup solutions ensure data protection and recovery.

5. Educational Purpose: Computers support education within organizations by delivering training programs and e- learning courses through platforms like Coursera and LinkedIn Learning. They also enable the creation of internal knowledge bases, which help in employee development and skill enhancement.

6. Research: For research, computers are essential for data analysis, market research, and competitive analysis. Tools like R and Python analyze large datasets, while market research software gathers insights on consumer behavior and industry trends, aiding in informed decision-making and product development.

COMPUTERS FOR SOCIETY :

1. Agriculture: Computers revolutionize agriculture through precision farming technologies. They support data analysis for optimizing crop yields, managing irrigation systems, and monitoring soil health. Tools like Geographic Information Systems (GIS) and remote sensing help farmers make informed decisions about planting, fertilization, and pest control, leading to more efficient and sustainable farming practices.

2. Healthcare: In healthcare, computers enhance patient care by managing electronic health records (EHRs), enabling telemedicine, and facilitating diagnostic imaging. They support medical research by analyzing vast amounts of health data, leading to improved treatment methods and personalized medicine. Computers also assist in managing healthcare operations and patient scheduling, increasing overall efficiency.

3. Traffic Management: Computers play a crucial role in traffic management by analyzing and predicting traffic patterns. Systems equipped with sensors and cameras monitor traffic flow, manage traffic lights, and provide real-time updates to drivers through navigation apps. This helps in reducing congestion, improving road safety, and optimizing traffic flow in urban areas.

4. Administration: Computers improve administrative functions globally by automating processes such as document management, data entry, and communication. They support efficient public administration through online services, e-governance platforms, and data analytics, making government services more accessible and responsive. Computers also enhance organizational management, from scheduling to human resources, contributing to better governance and administration.

ROLE OF COMPUTERS IN BUSINESS TRADE AND COMMERCE:

Inventory Management: Computers streamline inventory management by tracking stock levels, managing orders, and forecasting demand. Inventory management systems (IMS) provide real-time updates and automate replenishment processes, reducing the risk of overstocking or stockouts and improving supply chain efficiency.

Easier Financial Record Keeping: Computers simplify financial record keeping with accounting software that automates bookkeeping, invoicing, and transaction recording. Systems like QuickBooks or Xero ensure accuracy, compliance, and ease in managing financial records, making it simpler to generate reports and track financial health.

Budgeting and Forecasting: Financial planning and analysis tools help businesses create detailed budgets and forecasts. Computers analyze historical data, project future trends, and model various financial scenarios, enabling companies to make informed decisions and allocate resources effectively.

Storage: Computers provide robust storage solutions for vast amounts of business data. Through local servers or cloud storage platforms, businesses can securely store and easily retrieve documents, databases, and other critical information, ensuring data accessibility and continuity.

Efficiency of Operations: Computers enhance operational efficiency by automating routine tasks and optimizing workflows. Enterprise Resource Planning (ERP) systems integrate various business processes, such as procurement, production, and distribution, streamlining operations and improving overall productivity.

Streamlining Business Communications: Computers facilitate efficient business communications through email, instant messaging, and video conferencing. Tools like Microsoft Teams and Slack enhance collaboration, enable quick exchanges of information, and support remote work, improving overall communication within and outside the organization.

Managing Customer and Partner Relationships: Customer Relationship Management (CRM) systems help businesses manage interactions with customers and partners. Computers support tracking customer data, managing sales leads, and analyzing customer behavior, which enhances relationship management, improves customer service, and drives sales growth.

COMPUTERS ROLE IN ONLINE BUSINESS

Website Management: Computers support the creation and maintenance of e-commerce websites, ensuring a user-friendly experience and efficient content management.

Transaction Processing: They handle secure online transactions through payment gateways, facilitating fast and safe payments.

Digital Marketing: Computers enable digital marketing through SEO, email campaigns, social media, and online ads, helping businesses reach and engage their audience.

Customer Relationship Management (CRM): CRM systems track customer interactions and data, improving personalized communication and support.

Data Analytics: Computers analyze data on user behavior and sales, providing insights that guide business decisions and strategy.

Inventory and Order Management: They automate inventory tracking and order fulfillment, streamlining operations and ensuring accuracy.

COMPUTERS ROLE IN ONLINE BANKING AND FINANCE: 

Online Banking:

1. Elastic Money: Computers enable online banking by allowing users to perform transactions, check account balances, and manage finances from anywhere, often incorporating elastic money services like digital wallets and mobile payments.

2. Self-Enquiry Facility: They provide self-service options for customers to access account information, view transaction history, and manage their accounts without needing to visit a branch.

3. Remote Banking: Computers support remote banking services, allowing users to conduct banking activities via online platforms or mobile apps, providing flexibility and convenience.

4. Signature Retrieval Facility: They facilitate the retrieval and verification of digital signatures for secure transactions and document management.

5. Centralized Information for Quick Service: Centralized databases managed by computers ensure that banking information is readily available, leading to faster service and efficient processing.

Finance:

1. Financial Trading: Computers support financial trading by providing platforms for buying and selling securities, analyzing market data, and executing trades in real time.

2. Financial Information: They gather, process, and display financial information, including stock prices, market trends, and economic indicators, helping investors make informed decisions.

3. Organizing and Analyzing Data: Computers organize and analyze large volumes of financial data and files, assisting

in financial planning, risk assessment, and strategy

formulation.

4. Data Storage: They offer secure data storage solutions for

   financial records, transaction histories, and sensitive

   information, ensuring data integrity and availability.

5. Convenience: Computers enhance convenience by

   enabling online access to financial services, allowing users to manage their finances, track investments, and perform transactions from anywhere.

6. Budgeting and Bookkeeping: Financial software helps with budgeting and bookkeeping by automating expense tracking, generating financial reports, and managing personal and business finances.

   IMPORTANCE OF COMPUTER NETWORKS :

Computer networks are essential for connecting computers and devices, enabling efficient communication, data sharing, and resource utilization. They form the backbone of modern digital infrastructure, facilitating everything from everyday tasks to complex organizational operations.

Types of Computer Networks:

1. Personal Area Network (PAN):

o Description: A PAN connects devices within a very short range, typically within a few meters. Examples include connecting a smartphone to a laptop via Bluetooth.

o Use: Ideal for personal devices, such as linking a smartphone, tablet, and computer.

2. Local Area Network (LAN):

o Description: A LAN connects devices within a limited geographic area, such as a home, office, or school. It enables high-speed communication between connected devices.

o Use: Commonly used in homes and businesses to share resources like printers and files.

3. Metropolitan Area Network (MAN):

o Description: A MAN covers a larger geographic area than a LAN but is smaller than a WAN, such as a city or large campus.

o Use: Suitable for connecting multiple LANs within a city or large institution.

4. Wide Area Network (WAN):

o Description: A WAN spans broad geographic areas, including cities, countries, or even continents. It connects multiple LANs and MANs.

o Use: Used by large organizations and service providers to connect offices and data centers globally.

5. Home Area Network (HAN):

o Description: A HAN is a specific type of LAN used in a residential setting to connect various devices within a home.

o Use: Connects home devices like computers, smart TVs, and IoT devices.

Advantages of Computer Networks:

1. Overcoming Geographic Distances:

o Networks enable communication and data transfer across vast distances, connecting users and systems globally. This connectivity supports remote work,

global collaboration, and international business

operations.

2. Allowing Information Sharing:

o Networks facilitate the sharing of resources and information among connected devices. Users can access shared files, applications, and printers, promoting efficiency and collaboration.

3. Supporting Distributed Processing:

o Distributed processing allows tasks to be divided and executed across multiple computers within a network. This capability enhances computational power, improves performance, and supports complex applications and services.